The Million Dollar Book Formula

Have you always wanted to a write a book? Would having a book help your business? Might it increase your credibility and expertise while providing you an additional stream of income? If you answered yes, keep reading...

Register Now

One Book Can Change Everything

A book can do all of those things for you, and much more. A single book changed the entire course of our lives and business. (More on that later.) However, thought of writing and publishing a book is overwhelming for most people.

And, then there is the biggest worry: what if I spend all that time and energy (and money) but then the book never sells?

It's a valid concern. That's why if you are ready, we have a wonderful opportunity for you. Learn from two people who will teach you exactly what you need to know in order to achieve success with a non-fiction book.

There are some things you must do, some things to make it wildly easier on yourself, and some mistakes you absolutely must avoid. And trust us, we know what those things are!

Here is how the Million Dollar Book Formula came to be...

 

What Do You Get?

It’s our formula. We call it the Million Dollar Book Formula and it’s made up of ingredients that we have examined, tested and just recently refined into this brand new special training and coaching program. They are things that must be present in order to have a book hit a home-run in the marketplace. It’s the knowledge you definitely want before you start writing so that your biggest fear (‘I do all this work writing a book for nothing’) does NOT come true. 

The course is designed in video based modules in which we will take you through the entire formula. Sit back, relax, and take notes.

Those training modules will be followed by LIVE coaching calls for you to ask us anything and everything so that you are getting a personalized training experience.

What exactly will we will cover? Our formula is made up of 13 Ingredients that we call the 13 P’s. Here are a few “tastes” from the formula of what you will learn…

  • Ever judge a book by its cover? Of course. You must understand the psychology behind a great non-fiction book cover and what will sabotage you. Ensure you know what your cover must have/do/be to sell the most books.
  • Want to “unsell” your book fast? Choose the wrong title and/or subtitle. We will explain the do’s and don’ts to craft your title and subtitle.
  • How do you know your book will sell? Don’t employ the publish on Amazon, “hope and pray” strategy. You must have a strategy in advance. We will cover your book’s plan for selling so you don’t make this critical error.
  • When it comes to the actual writing, are there any secrets that could speed the process? Make the book more effective? Get better feedback from readers and make the book sell better? Uh, yes. We will cover this.
  • Your situation may be a little unique or different. You may have some burning questions we don’t answer. Don’t forget each week after we drop a training module, we will follow it up with a LIVE ‘Ask Us Anything’ Coaching Call. We can address your specific book writing, marketing, and publishing questions.

Now you may be wondering...

What if I fall behind? Don't worry, it will all be "on demand" for you to access when you can. 

What if I have a question later? Don't worry about that either, you can always email us.

What if this is not for me? If you go through and watch the entire first training module and feel the program is not for you, don't worry. We offer a 30 day no questions asked refund policy.

But listen, you know if this is for you or not, right? If you feel it is, go for it - sign up now. If not, then don't. We are counting on doers and people who successfully complete the course to rave about our training and then give us a glowing testimonial. So if that's not you... don't get in! 

However, if you are ready to share your passion and expertise with the world and the thing that is stopping you is that you don't know how to ensure the greatest chances for success (and therefore don't want to waste a lot of time, money, and make a bunch of painful mistakes along the way) you are absolutely in the right place, definitely sign up right now! 

Here is a recent testimonial from Patrick Galvin, author of The Connector's Way.

Patrick says...

"I have known Richard Fenton and Andrea Waltz for almost a decade and admired the success and longevity of their book, Go for No!®, which inspired me to write a parable of my own. After I finished the rough draft of The Connector’s Way, I asked Richard & Andrea if they’d be willing to read it and get their thoughts. To be honest, I thought the book was finished—all I wanted was confirmation that it was good to go. That isn’t what I got. What I got was much more valuable. In a one hour recorded teleconference, they gave me three pieces of advice that made a huge difference in the book’s success. I know this because many of the people who have bought the book have made comments about the exact things Richard and Andrea encouraged me to change. And the proof is in the sales. This past year, we sold over 10,000 copies of The Connector’s Way… received 184 reviews on Amazon, 93% of which are 5 Star… and the book has served as the launch-off point for a very lucrative speaking career. I shudder to think about how things might have turned out without their valuable advice.” 

- Patrick Galvin, Author, Speaker

Course Closes In...

Because this course is a combination of recorded training and live coaching calls, the window to sign up is limited. If you are interested, get in now while you still can!

00

DAYS

00

HOURS

00

MINS

00

SECS

The MDBF Course is Waiting...

If you are finally ready to pursue writing a non-fiction book of your own (itโ€™s never been easier to do by the way!) Million Dollar Book Formula is the perfect opportunity for you. Don't let it pass you by!

Who Are You Guys?

We’re Richard Fenton and Andrea Waltz and commonly known as, the “Go for No” people. We’ve spent the last twenty years as professional speakers and trainers and authors of several business books, the most well-known one being, ‘Go for No!’

We love being entrepreneurs and the freedom that we’ve achieved thanks to writing and publishing our non-fiction books has been incredible.

A Little Background...

In 1998, we wrote and self-published our first book. It was the tool we used to launch our speaking and training business. We sold 40,000 copies. Oh, and Amazon.com did not exist.

A couple years later, we wrote and published, Go for No! To date, we are at about 400,000 copies sold. Since then we’ve written and published several other books and most recently, in 2017, the best-selling book, Go for No! for Network Marketing.

We’ve been giving advice to people for years when it comes to writing and publishing books. But with growing our own writing and speaking business, we never had time to pursue anything beyond the casual consultation.

Writing non-fiction has given us an amazing life. We have had the freedom to travel, pursue our passion of writing fiction, and live an amazing life together working from home. We have been eager to teach other people what we know and now with this program that we have created, we are finally ready!

Lots of Experience...

By the way, if our story sounds "lucky" or "easy" we should tell you right now we had no idea what we were doing when we started. We made tons of costly mistakes and had some spectacular failures (don’t worry we will tell you all about those!)  Along the way, through the successes and failures, we’ve collected knowledge and a depth of experience that you will not find with many other authors or trainers.

That said, we've watched a lot of people release books over the last few years to die a quick death on Amazon.com. Sadly, without even reading the book we can pinpoint the few reasons why the book didn't succeed... and the reasons were totally avoidable

Proven

We aren't new to the self-publishing game. After 20 years of experience, we know the formula that must be in place in order to have the greatest chances at long-lasting success. 

Practical

We know you don't have time to mess around with theories and people who are teaching you that have published one book... on publishing! 

Simple

As people with a training background, we understand how to teach. Enroll in this course and you will be very clear on what it takes to write and publish a best-selling non-fiction book.

The MDBF Course is Waiting...

If you are finally ready to pursue writing a non-fiction book of your own (itโ€™s never been easier to do by the way!) Million Dollar Book Formula is the perfect opportunity for you. Don't let it pass you by!

Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.